Use marketing as a tool to drive profitable business growth
Whether you are an established business, a SME or a start up at key times you may need some consultancy on a specific project or issue you are tackle I can offer experienced support across the full marketing mix. Recent projects include a strategic review and go to market strategy for a company looking to enter the UK and developed launch communication plans for two new business.
Every business needs a sound marketing plan in order to align itself against business goals, and develop strategies to drive profitable growth. Starting from an understanding of your target market I will develop a plan with easy to follow steps.
Do you need your team to be trained on specific skills? From creative development, marketing effectiveness measures, marketing planning I have experience of running training across multiple markets.
Identification of a strong insight, devise a client brief, responding to creative. I have experience of developing award winning B2B and B2C campaigns. Creative work can drive both brand equity and customer acquisition
A marketing review and audit will help identify what the team are doing well and what needs to be improved. The scope can include target operating model, skill set, agency partners and effectiveness metrics.